Key takeaways
- Format: Stylised UI card in focus over blurred cards on a brand-colour background.
- Best for: Job boards, marketplaces and apps that want to show personalised matching.
- Hook: The highlighted word 'tailored' plus one job card in sharp focus.
- Reuse it: Swap the card content for your product's key object, such as a listing or match.
Available sizes
What is a product shot ad?
A product shot ad puts the product itself at the centre of the frame, usually on a clean or styled background with little text. It works best when the packaging or product is distinctive enough to stop the scroll and the viewer already understands what it does.
See all product shot ads →Why this product shot ad works
- 01
Focus equals relevance
The sharp card against blurred alternatives visually shows the product picking the right option for you.
- 02
Simplified UI beats screenshots
A clean, oversized card is readable on mobile, unlike a cluttered real screenshot.
- 03
One highlighted word
The coral pill on 'tailored' makes the key benefit pop and guides the eye to the promise.
- 04
Urgency badge
'Now Hiring' with a clock icon adds a subtle sense of timeliness.
Full creative breakdown
Who this ad targets
Creative and digital professionals, especially designers, analysts and freelancers, who are open to new work or actively job hunting. They are tired of irrelevant listings and want a platform that understands their skills. The 'Project-based' tag also appeals to freelancers and contractors looking for flexible work. The creative suits awareness and app install or sign-up campaigns aimed at mid-career professionals aged 24–40.
Copywriting analysis
The headline 'Discover roles that are tailored for you.' is a benefit-first promise focused on personalisation. Highlighting 'tailored' isolates the differentiator in a single word. The UI card adds supporting copy without feeling like copy: 'Now Hiring', a job title and a work type, which together show what the user would actually see. The ad avoids feature lists, pricing or a hard CTA on the image, relying on the platform button. It's concise and clear; a variant could add a social proof number, like the count of open roles, for extra credibility.
Visual design
A rounded teal panel on a lighter aqua background frames the content like a phone screen. The centre card is white with a soft shadow and rounded corners, while the cards behind are blurred and faded. Coral accents on the highlight pill and badge contrast with the teal. The layout is symmetrical and centred, with the logo anchoring the bottom.
How to adapt this template for your brand
- Identify the core object of your product, such as a job card, listing or match.
- Recreate it as a simplified, oversized UI card with only three or four key details.
- Place blurred versions of similar cards behind it to suggest a feed of options.
- Write a one-line benefit headline and highlight the key word with an accent colour.
- Test different card content, such as roles in different sectors, per audience.
Tips for saas & tech ads on Google
On LinkedIn, this format fits naturally in the feed; tailor the card job title to the targeted function for higher relevance. On Meta, test it in Feed and crop to 4:5 for more screen space. For Google Display, keep a version with a larger headline because small placements shrink the card text. Use primary text to add one specific benefit, such as job alerts or one-click apply.
About this creative
A portrait-style teal panel sits on a pale aqua background. At the top, a white headline reads 'Discover roles that are tailored for you.', with the word 'tailored' highlighted in a soft coral pill. In the centre, a crisp white job card with rounded corners displays a coral 'Now Hiring' badge with a clock icon, the title 'UX Designer' in bold dark teal and a dark 'Project-based' tag. Behind it, two blurred cards show 'Data Analyst' and 'Graphic Artist – Full-time', creating depth and implying a feed of options. The white Indeed logo sits at the bottom. The design uses a simplified, stylised version of the product interface instead of a real screenshot, which keeps it clean and on-brand. The focus effect, sharp front card against blurred cards, visually communicates the core promise: among many jobs, the platform brings the right one forward for you.
Google ad · 1200 × 1200 · SaaS & Tech
Job Platform Ad Example With Highlighted UI Card
This square recruitment ad shows a highlighted 'UX Designer' job card floating above blurred listings on a teal background. It is a UI-style product shot that demonstrates personalised matching without screenshots. The format suits job boards, apps and SaaS products on Meta, LinkedIn and Google that want to show their product simply.
Added Updated
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Details
Ad copy
Primary text
Stop scrolling through jobs that don't fit. Indeed shows you roles matched to your skills, from project-based gigs to full-time positions. Create your profile and start discovering today.
Description
Personalised job matches, from project-based to full-time.
On-image text
Discover roles that are tailored for you. | Now Hiring | UX Designer | Project-based | Data Analyst | Graphic Artist | Full-time | indeed
Headline ideas for this template
- 1Jobs that actually match your skills
- 2Your next role, picked for you
- 3Less scrolling, more interviews
- 4Find work that fits how you work
- 5New roles matched to you daily
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